Press kit

OUR STORY

As a child, Ondine Bullot did not find the support that some kids found to be able to develop a strong foundation and learn how to ask for help. She dreamed of being an entrepreneur and of going to Japan but she put those dreams aside.

Years later, after a long recovery from a horseback riding accident that left her lying down in pain for several months, she knew things had to change. So she left her corporate job in the energy sector to pursue her childhood dreams.

In 2016, a serendipitous encounter with artist Masahiro Naruse in Kyoto and the growing use of tablets in education sparked the creation of Better Kids, a social impact venture focused on supporting children’s emotional growth through play.

OUR MISSION

Better Kids helps parents and educators support the social emotional growth of the little humans they care about so deeply. We create digital games, hands-on activities, and interactive workbooks that help children ages 4-8 develop important skills such as self-awareness, social awareness, empathy, and self-management.

Our evidence-based app Wisdom: The World of Emotions (iOS, Android) first attracted school psychologists and special educators. In April 2020, a home version was released to support families through the pandemic, with exclusive Augmented Reality mindful breathing games, meditations, printable worksheets, and parenting guides focused on common parenting challenges.

OUR PRODUCTS

2. Social Emotional Learning Books

Wisdom in the Kingdom of Anger – 30 pages
My Meditations with Wisdom – 44 pages

3. Social Emotional Learning Workbooks

My Year with Wisdom - 124 pages
My Summer with Wisdom - 90 pages
My Holidays with Wisdom - 32 pages

4. Social Emotional Learning Professional Development

In person and online, for educators and parents

1. Social Emotional Learning app - Wisdom: The World of Emotions

15 adaptive interactive digital games
3 Augmented Reality mindful breathing games
70 printable worksheets
100 guided hands-on activities
13 guided meditations
20 COVID-19 parenting guides
300 ready-to-use SEL teaching resources
Try a sample for free, and access all the content with a subscription ($0.99/week, $6.99/month or $34.99/year)

FEATURED BY APPLE AND GOOGLE

Wisdom: The World of Emotions was featured as App of the Day and is regularly featured by Apple on the US App Store in categories such as Developer Spotlight story, Apps We Love, Exciting New Updates, Apps You Need This Week, App To Watch, Made For Kids, Remote Learning for Institutions and Educators, Women-led companies, Share it With Family, Apps Founded by Women, and Autism Acceptance Month.

Wisdom: The World of Emotions earned a teacher-approved badge from Google Play Store and was cited on Google Education’s blog as a helpful resource that educators can use to check in on their students’ emotional well-being during the pandemic.

Evidence-based

A Randomized Control Trial conducted by the Center for Research in Cognition and Neuroscience confirmed that Wisdom has a positive effect on children’s emotional regulation. Read the abstract here.

OUR Partners

Better Kids partners with Apple Education with Wisdom: The World of Emotions being part of the Apple Education Partner Program.

Better Kids partners with the Ministry of Education and Science of Ukraine and Save the Children to provide its app Wisdom: The World of Emotions in Ukrainian language to all Ukrainian educators, parents, and children, free of charge.

Better Kids also partners with education organizations such as Epic, Panorama Education, Noggin, Sparkler, Parents Together, Bright by Text, and Happy Camper Live to share Social Emotional Learning content and support even more educators and families with engaging resources.

Better Kids is part of the Promise Venture Studio network, a nonprofit accelerator for social entrepreneurs in early childhood.

TESTIMONIALS

“I think Wisdom is empowering because having superpowers is a great thing for children. They love that. It’s a great motivator to get them to learn how to manage their anger.” Juan Diaz, Special Education Teacher

“Some students abruptly do things - they storm out and slam doors. Wisdom helped them recognize the triggers and identify that an emotion was happening, and it gave them the words to describe it.” Pilar Walker, Mental Health Counselor

“I was initially attracted by the read-aloud program and wanted to try it out. I’m impressed that it has that ALL those features. The comprehensiveness is what I find so valuable. I love having the games, worksheets, discussion prompts and curriculum all in one place.” Roni Ford, Counselor

“This app has supported and increased my child's emotional knowledge and emotion regulation skills. I am also a Social Worker who works with children and have used this app to help kids develop their emotional intelligence and manage anxiety or worry.” Simone, Parent and Social Worker

“My daughter had difficulties understanding how to exhale deeply. She enjoyed the Augmented Reality games a lot because they helped her visualize her exhale and now she is able to take deep breaths to feel calmer.” Dawn, Parent

“My son likes the concept of finding his super powers and using them to help when he feels an emotion, such as anger. I believe he will become more successful with finding better solutions to problems that make him feel big emotions as he spends more time with the app, and we continue to discuss the tools in it together.” Erin, Parent

“Overall we LOVE this app and I am very pleased to hear my 7-year old daughter encourage the angry citizens on how to feel better and be positive. I am very thankful that this game is available to us and other parents struggling to find social emotional support for their little ones on the spectrum.” Mary, Parent

POPULAR RESOURCES

Over 270,000 students from more than 1,600 schools have been participating in the social emotional learning read-aloud program included in Wisdom: The World of Emotions.

Thousands of families have used Wisdom: The World of Emotions to support their children’s social emotional growth. Within the app, the most popular game among children is the one where they use their superpowers to teach the citizens how to regulate their big emotions. High retention rates have been observed, thanks to regularly renewed content.